Archives for May, 2007


published: May 26th, 2007

Using Press Releases As Content For Your Blog

If you are an avid reader of my blog, you know exactly how I feel about using press releases as a source for your blog’s content. Many press releases are written by some of the best writers online and are filled with keyword targeted content. They are often sources for “breaking news” which can many times increase the popularity of your blog.

One of my favorite sources to find press release content is PRWeb. As long as you leave a link back to the source of the press release, and your site is a news provider (and most blogs are), you are free to use the content on your site. And now PRWeb has made the process much easier.

BlogThis: PRWeb Offers New Social Media Tool for Press Releases

PRWeb, a leading online press release distribution newswire and a Vocus (NASDAQ: VOCS) company, today announced the launch of “BlogThis,” a new social media tool enabling bloggers to easily post and comment on PRWeb press releases in their blogs.

Part of PRWeb’s growing social media toolset, “BlogThis” leverages the growing influence of Web 2.0 technologies to provide additional online visibility for PRWeb press releases. Bloggers can link their PRWeb account to their personal blog, providing a shortcut to post commentary on PRWeb news releases to their blog.

“As blogs and other social media grow in importance to public relations professionals and marketers, PRWeb continues to pioneer new methods to enhance the online visibility of our customers’ press releases,” said Joel Baker, PRWeb’s President and COO. “BlogThis increases the interaction between social media and our customers, facilitating the process for bloggers and increasing the potential coverage for our customers’ press releases within the social media world.”

PRWeb’s BlogThis feature is available for press releases distributed at the Social Media, SEO and Media Visibility levels.

About PRWeb
PRWeb_news_logo.jpg

PRWeb is recognized as a leading online news and news release distribution service worldwide. Since 1997, PRWeb has been changing the way businesses, marketing departments and public relations firms think about press releases. PRWeb was the first company to develop a distribution strategy around direct-to-consumer communication and to build and offer a search engine optimized platform for press release distribution. PRWeb, located in Ferndale, WA, is a wholly owned subsidiary of Vocus, Inc., a leading provider of on-demand public relations management software. For more information, go to http://www.prweb-inc.com.About Vocus, Inc.
Vocus, Inc. (NASDAQ: VOCS) is a leading provider of on-demand software for public relations management. Our web-based software suite helps organizations of all sizes to fundamentally change the way they communicate with both the media and the public, optimizing their public relations and increasing their ability to measure its impact. Our on-demand software addresses the critical functions of public relations including media relations, news distribution and news monitoring. We deliver our solutions over the Internet using a secure, scalable application and system architecture, which allows our customers to eliminate expensive up-front hardware and software costs and to quickly deploy and adopt our on-demand software. Vocus is used by over 1,700 organizations worldwide and is available in five languages. Vocus is based in Lanham, MD, with offices in North America, Europe, and Asia. For more information please visit www.vocus.com or call 800-345-5572.

This release contains “forward-looking” statements that are made pursuant to the Safe Harbor provisions of the Private Securities Litigation Reform Act of 1995. These statements may be predictive in nature, depend upon or refer to future events or conditions, or include words such as “may,” “will,” “expects,” “projects,” “anticipates,” “estimates,” “believes,” “intends,” “plans,” “should,” “seeks,” and similar expressions. Forward-looking statements involve known and unknown risks and uncertainties that may cause actual future results to differ materially from those projected or contemplated in the forward-looking statements. Forward-looking statements may be significantly impacted by certain risks and uncertainties described in Vocus’ filings with the Securities and Exchange Commission.

Press Contacts:
Kathy Sheehan
PRWeb
360-312-0892

Robin Lane
Vocus, Inc.
301-683-6022

(PRWEB) May 9, 2007 — PRWeb, a leading online press release distribution newswire, has introduced a tool for bloggers to easily create posts regarding PRWeb press releases. “BlogThis” is part of PRWeb’s stable of social media tools such as social bookmarking links, tagging, trackbacks and podcasting to enhance the online visibility of press releases.

published: May 26th, 2007

Two New 2007 Widgetized Wordpress Themes

The good people from Dirflux have brought us two more new Wordpress themes for 2007. Both themes are widget ready and available for free download. Modern is a two column, fluid width Wordpress theme that has a “cloudy” color scheme, while Days uses darker colors.

I have been following Dirflux and their theme development for a few weeks now. They are continually providing bloggers with excellent themes that are fast, clean and best of all free.has Check out Dirflux to see all of their Wordpress themes in action.

modern 2007 wordpress theme
2 column widget ready days 2007 wordpress theme

You can see a live demo and download both Days and Modern for free at the Dirflux blog.

published: May 25th, 2007

What Are Long Tail Keywords

Long-tail keyword marketing is at an all time high on the internet. However, even with it’s popularity, many new online marketers have no idea how to effectively use long-tail keywords in their quest to make money online.

There is much more to long-tail keyword marketing than just stuffing your titles with more keywords. Below is an excellent video that describes everything you will ever need to know about long-tail keyword marketing. It covers optimization techniques, how to effectively focus around your root keyword and much more. After watching the short video, you will be well prepared to start implementing long-tail keyword marketing into your online business.