Internet Marketing & e-Commerce (Hardcover)

Read Customer Reviews (97 reviews)

Our Price: $152.74
Retail Price: $187.87

Internet Marketing & e-Commerce (Hardcover)
INTERNET MARKETING & E-COMMERCE, 2e, continues where the previous edition left off: emphasizing rigor instead of hype, illustrating leading practices by leading companies, showing how extensive use of research results to support conclusions, and paying close attention to what is unique about online marketing. The new edition continues to show how the Internet is creating value for customers and profits for companies, and, most importantly, it shows how Internet Marketing fits into the rest of an organization's marketing strategy. Reflecting the lessons of the last few years, INTERNET MARKETING & E-COMMERCE looks at Internet marketing as from the view of large companies, small business, and online startups. ... Read More »

People who viewed this product also viewed the following:

Recent User Searches:
"sunrise Futon" Toronto Night, Bosch Fuel Filters Review, Girls Miss Mouse Polka Dot Ballet Flat, Nihao Kailan, Infant Nihao Kailan Costume, Ydmqmpgpdrbzb.html, Kent Salt Bucket, Gill Inshore Lite Review, Bradford Exchange Dachshund Shoes, How Much To Pay For Car Pinstriping?, "jack Bauer Halloween Mask", Evo Snap On Case Leopard, Gypsy Party Decorations, Delice Celiware, White One Shoulder Knot Dress